Today, we’d like you to meet Kyla Jiayi Zhao — a girl’s girl, Product GTM and Management Specialist, and writer with two recently published books and one on the way. Her works are particularly special to us because they resonate deeply with our mission: one explores themes close to the women in tech community, while the other delves into the world of tech — and Silicon Valley.
You might be thinking, “Hey OutGeek, but I’m not based in the Bay Area!” True, but if you’ve ever wondered how your life might have unfolded there between 2012 and 2020, you very well might be interested in reading “Valley Verified.”
My writing career has made me more appreciative of my tech job. As a writer, I’m often grappling with subjectivity — what resonates deeply with one reader might be met with indifference by another. And it’s often the case that a hundred positive comments from readers can be overshadowed by a single negative critique. In contrast, my full-time job offers clear-cut measures of success: for instance, a piece of code either functions or it doesn’t. While I cherish the flexibility of writing, I also value the structure and measurable outcomes of my corporate role in tech. The two offer a nice balance that allows me to leverage my creative side while honing my problem-solving abilities.
I’m glad Valley Verified resonated with you because the story came from a very personal place. My main character’s imposter syndrome and fish-out-of-water insecurities were directly drawn from my own. After I made a career switch from high fashion to high tech, I found myself in a role unlike anything I’ve done before, and it felt like I was struggling just to stay afloat in this fast-paced, competitive industry. It also wasn’t an easy adjustment to the Bay Area after I left my hometown of Singapore to work here. Writing Valley Verified helped me sort through the complicated feelings I had about starting over in a new industry and a new country, which I poured into crafting my main character Zoe Zeng.
I also spoke to other women in the tech community, of different ethnicities and career stages. I wanted to hear their stories and understand what it was like for them, especially women whose backgrounds are the least like mine. In addition, non-fiction books like Emily Chang’s Brotopia, Ellen Pao’s Reset, and Anna Weiner’s Uncanny Valley also gave me richer insights into the Silicon Valley ecosystem.
Both writing and tech need a good story. In my tech job, I often have to explain very technical information to people who don’t know anything about coding or data. That’s where my writing skills come in handy — I can take something complicated and break it down into simple terms that anyone can understand.
Recently, I worked on launching a product that no one really cared about. It was like pulling teeth to get people excited. So I decided to try a different approach. Drawing upon my storytelling skills, I weaved a narrative around how this new product fit into the bigger picture for our company. Suddenly, a lot more people from different teams started paying attention! That helped me realize how powerful it is to craft a compelling story and hook, even in the world of tech.
Firstly, don’t discount yourself. People of color, women, and immigrants are more prone to getting caught up in imposter syndrome. Often, even when an opportunity comes our way, we might close the door on it because we don’t think we’re ready. But believe in yourself and your abilities — even if others don’t. Especially if others don’t. You must be your own cheerleader first.
Secondly, a rising tide lifts all boats. Industries dominated by white men, like tech and publishing, can feel like a really competitive, zero-sum place, especially for Asian women. But instead of seeing each other as competition, we should be supporting one another. Helping out others, sharing our networks, and mentoring the next generation is how we can create a stronger community and open more doors for everyone.
When I started writing this book in 2022, the tech industry was booming. It felt like everyone was jumping ship for a higher-paying job within the industry. The atmosphere was electric, filled with optimism and endless possibilities. But fast forward two years, and the landscape has dramatically shifted. Layoffs and economic uncertainty have become the new normal.
Looking back, I think this rapid change has actually made my book more relevant. The immense pressure my main character, Zoe, faces to succeed in her startup now feels even more relevant. Readers can really relate to her career uncertainty, fear of job insecurity, and the high stakes of her role.
The same advice from Q4 also applies. :)
And meticulously document everything. Unfortunately, in many cases, women are at a disadvantage when caught in a ‘he said, she said’ situation. It’s a frustrating reality, but having a clear paper trail can be essential for protecting yourself.
Valley Verified is available as a print book, eBook, and audiobook at major bookstores and online retailers.